Bluebonnet Chrysler Dodge Jeep Ram
Few vehicles are as at home in Texas as the Jeep Wrangler. Whether you’re navigating the Hill Country backroads, heading out to the river, or just rolling through downtown New Braunfels with the top off, the Wrangler is built to go wherever the moment takes you. At Bluebonnet Chrysler Dodge Jeep Ram, we carry an extensive selection of new Jeep Wranglers in New Braunfels, Texas — and we sell every one of them at dealer invoice, so you know you’re getting a fair deal from the start.
Texas is one of the best states in the country to own a Wrangler — and that’s not an accident. Wide open spaces, rugged terrain, and year-round riding weather make the Lone Star State a natural fit for a vehicle built around freedom and capability. The Jeep Wrangler’s open-air design, removable doors, fold-down windshield, and legendary 4×4 systems give drivers something most vehicles simply can’t offer: the ability to transform the daily drive into something worth remembering.
From the Texas Hill Country trails near New Braunfels to the wide ranch roads stretching toward San Antonio and Austin, the Wrangler handles it all. It’s trail-rated from the factory, meaning it has been tested and certified for water fording, ground clearance, maneuverability, articulation, and traction. For Texas drivers who want a vehicle that works as hard as they do and plays even harder, the Wrangler is the obvious choice.
One of the best things about shopping for a Wrangler is the range of trims available. Whether you want a no-frills trail machine or a feature-loaded daily driver, there’s a Wrangler built for you. Here’s a look at the main trim levels we carry at Bluebonnet CDJR.
The Sport is where the Wrangler lineup begins, and it already comes loaded with the things that make a Wrangler a Wrangler — a capable 4×4 system, steel bumpers, and a 12.3-inch touchscreen. Step up to the Sport S and you add driver safety tech like Adaptive Cruise Control, Forward Collision Warning, and keyless entry. For buyers who want the authentic Wrangler experience at an accessible entry point, the Sport and Sport S deliver exactly that.
The Sahara is the Wrangler for drivers who want trail capability without sacrificing refinement. It’s a four-door model that adds LED lighting, heated front seats, remote start, and body-colored fenders for a more polished look. The Sahara rides on 20-inch wheels and includes leatherette seat options, making it equally at home on the highway as it is on the trail. It’s a popular choice for families and daily commuters who still want weekend adventure capability built right in.
If maximum off-road performance is the goal, the Rubicon delivers. It comes standard with Rock-Trac 4×4, front and rear locking differentials, a front sway bar disconnect, and 33-inch off-road tires — everything you need to tackle rock crawling, steep inclines, and technical terrain right out of the box. Step up to the Rubicon X and you get 35-inch tires, leather seats, and even more capability. The Rubicon 392 takes things to an extreme with a Hemi V8 and 470 horsepower for drivers who want the most powerful Wrangler ever built.
The Wrangler 4xe is Jeep’s plug-in hybrid model, and it’s quickly become one of the most talked-about vehicles in the lineup. The 4xe combines a turbocharged engine with an electric motor to produce 375 horsepower and 470 lb-ft of torque. It can travel up to 21 miles on electric power alone — perfect for daily errands — and recharges in as little as two to three hours on a 240-volt outlet. You get all the off-road capability of a standard Wrangler, plus the efficiency and potential federal tax credit eligibility that come with a plug-in hybrid. The 4xe is available across several trim levels including Sport S, Sahara, and Rubicon, so you don’t have to sacrifice features to go green.
The Wrangler comes in two body styles: the classic two-door and the four-door Unlimited. The two-door is shorter, lighter, and a favorite among off-road purists who want the most maneuverable Wrangler possible. The four-door Unlimited adds rear-seat legroom and cargo space, making it a much more practical choice for families or drivers who regularly carry passengers.
Both body styles offer a range of top options including a Sunrider soft top, a three-piece modular hardtop, and a Sky One-Touch power top on select trims. The Wrangler also comes in a wide selection of exterior colors, so whether you want something bold or something understated, you’ll find it. Our skilled and knowledgeable sales staff can walk you through every configuration option and help you find the combination that works best for your lifestyle and budget.
There are plenty of places to shop for a Wrangler in Texas, but Bluebonnet CDJR gives you advantages that are hard to find anywhere else. We’re proud to be the number one Ram dealer in Texas, and we bring that same commitment to volume and value to every brand we carry — including Jeep.
Every vehicle on our lot is sold at dealer invoice. No inflated markups, no surprise fees — just straightforward pricing that respects your time and your money. We maintain an extensive Wrangler inventory across all major trim levels and configurations, so you’re not stuck waiting months for the right build. Shoppers from Boerne, San Marcos, Seguin and surrounding communities make the drive to New Braunfels specifically because of the selection and pricing we offer.
Our finance team works with a wide network of lenders to find competitive rates for buyers across the credit spectrum. Before you visit, you can get pre-qualified online with no impact to your credit score — so you walk in knowing what to expect. We also make it easy to sell or trade in your current vehicle and apply that fair trade-in value toward your Wrangler purchase. Use our payment calculator to get a sense of your monthly numbers before you shop, and be sure to check our current offers and incentives for additional savings.
Buying a Wrangler is just the beginning. Our service department is staffed by factory-trained technicians who know these vehicles inside and out. From routine oil changes and tire rotations to more involved trail-related repairs, we keep your Wrangler running the way it was designed to. Follow the manufacturer’s recommended service schedule and your Wrangler will deliver years of adventure without issue. You can schedule service anytime through our online service scheduler.
The 2025 Jeep Wrangler is available in Sport, Sport S, Willys, Sahara, Rubicon, Rubicon X, and Rubicon 392 trim levels for gas-powered models. The Wrangler 4xe plug-in hybrid has its own lineup including Sport S, Willys, Sahara, Rubicon, and additional specialty trims. Each trim is designed around a different balance of off-road performance, comfort, and technology.
Yes. We regularly carry Wrangler 4xe models in our inventory. The 4xe is Jeep’s plug-in hybrid Wrangler, offering 375 horsepower, up to 21 miles of electric-only range, and full off-road capability. Contact us directly or browse our online inventory to check current 4xe availability and trim levels in stock.
Absolutely. We offer a simple online pre-qualification process through our website with no hard inquiry on your credit. It takes just a few minutes and gives you a clear picture of your financing options before you set foot on the lot. Visit our pre-qualification page to get started.
The Wrangler is Trail Rated by Jeep, meaning every model has been evaluated for traction, water fording, maneuverability, articulation, and ground clearance. The Rubicon trim takes capability furthest with locking differentials, a front sway bar disconnect, and rock crawl mode. Even the base Sport trim delivers genuine 4×4 performance that outpaces most SUVs on the market.
Ready to find your Jeep Wrangler in New Braunfels, Texas? Stop by Bluebonnet Chrysler Dodge Jeep Ram at 1310 Hwy 35 S Frontage, New Braunfels, TX 78130, call us at 830-626-9799, or browse our inventory online anytime. Our hours are Monday through Friday 8:30 AM to 8:30 PM and Saturday 8:30 AM to 8:00 PM. We’d love to put you behind the wheel of a Wrangler.